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Bigger Is Not
Better… Better Is Better
Hobby Farm Lifestyles
offers a Multi-Channel marketing opportunity that delivers your
sales message to the market through Direct Mail and
Online Resources. Better is Better. |

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Our Readership Is
Driven By Need,
Not Editorial Content
Unlike trade magazines that drive
readership with editorial content, Hobby Farm Lifestyles direct response
mailings showcase your sales message as its primary reason to open, read
and utilize. Your advertisement is never lost among larger ads or the
usual clutter that is associated with magazines.
Pre-Qualified Sales
Leads Come From
Pre-Qualified lists
The list you mail to will determine the
quality of the lead you get back in the mail and your ultimate success. A
bad list equals a bunch of poor quality leads. Hobby Farm Lifestyles uses
multiple search demographic qualifiers when selecting its audience to
ensure a great list for its customers. Subscribing to a magazine is not
enough. Being a small farm is not enough. Our list must meet SEVEN
different demographic requirements in order to receive our mailing. This
is the best pre-qualification you can get.
The Larger The Hobby
Farm,
The More Disposable Income
The affluent retired and semi-retired
usually own Hobby Farms. They dwell on 20-200 acre tracts and account for
the lion’s share of spending in the marketplace. They seek the country
lifestyle and have the financial resources to accomplish their goals.
Small farms with 1-10 acres are not usually big spenders. |